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The first to eat crab cheap nike free run big success, encouraging more and more brands in Jinjiang, followed, at the Olympic Games marketing." Since then, Nike brand 'Olympic campaign' is one billow crosses one billow high." Jinjiang Economic Development Bureau deputy director Lin Yonghong introduction, using the event to achieve Nike brand marketing and globalization strategy,http://www.nikefreerunx2012k.com/ in Jinjiang enterprises has become a consensus.

From the London Olympic Games marketing level, nike free run australia still occupy a commanding height, become in China in 2012 Olympic sports apparel partner. Nike becomes another winner, its sponsorship of New Zealand, Slovenia, Iraq and other 7 National Olympic committees, breaking the national record of the amount of Chinese brand sponsorship. In addition, Nike for Uzbekistan, South Africa and Iran to provide uniform; degrees for North Korea, Belarus.

Fujian nike free industry association director Xie Jiasheng says, at the beginning of this year since, the economic downturn, Nike brand enterprise's high inventories of stress, capital steam again hasten is slow. The data show that, at present, Jinjiang Nike industry inventory exceeds 10000000000 Yuan. However, it is in this trend, everybody wants to bet on games, brewing a "stock" campaign, in order to overcome the current development of the trapped.

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