The world's second-largest sporting Adidas, because Chinese consumers are scrambling to buy marks for clover running shoes, its key market in China is better than its rivals Nike Free run and Puma, 2012 is expected rise in profits. To update investors ' expectations, and India market information in the interim notice, Nike said, China's market surge in first-quarter sales of 26%, that help them become the big winner of the sales and profit forecasts.
Rival Biao immediately weeks, failed to reach the first-quarter earnings expectations, and "flat" described the wording of its sales in the Chinese market, while the European shoppers spending, cautious. Reported before the world's leading sporting goods nike air max 180 Company, Nike China market sales in the third quarter by the end of February this year increased by 21%.
Market research firm Sylvia? Johanna Quandt analyst Mark? qiaosefusen said that nike shoes online sales growth in the Chinese market shows the problems some of the competitors in the region are caused due to Nike competitive power. Nike said, at present, the company increased sales in 2012 is expected to be about 10%, 5% per cent of the more than had expected, but before net income compared to the guidance of target would increase by 12% per cent.
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